Founded in 1937, Ben Cooper Costumes were the first company to mass market costumes using Disney characters, and 40 years later were the first to create mass market Star Wars masks and costumes. Find out how the company is capitalizing on nostalgic Halloween fans and bringing the brand into the future.

With:

Shifra Cooper, social media manager + project manager, Ben Cooper Costumes.

Jon Miller, writer, Ben Cooper Costumes historian.

Micheline Pitt, artist/designer

Moderated by Rebekah McKendry from Blumhouse.com.

Saturday, July 29 at 2:30pm.