The art of creative immersive experiences for guests – whether it be a terrifying haunt, theatrical production, or pop-up attraction – has become big business in the entertainment world. Southern California is home to many of the brightest minds and hottest talents in the industry, and Midsummer Scream is bringing some of them together on one stage to discuss their own experiences and creative processes with their fans!
World Building: Creating Alternate Realities and Immersive Experiences will feature film industry veteran Jon Braver, creator of the Delusion franchise; Bonnie Hallman, Director of Creative at Mycotoo, who has contributed greatly to Queen Mary’s Dark Harbor, Warner Bros. Studio Tour Hollywood’s Horror Made Here, and both Westworld and Game of Thrones for SXSW; Justin Fix, founder of JFI Productions, creator of Creep Los Angeles, and The Willows; and Aaron Keeling, Co-Founder of E3W Productions, writer/director of The House on Pine Street, and immersive productions including In Another Room, At the Bitter End, and collaboration with the Overlook Film Festival. Noah Nelson, Founder of No Proscenium, and Co-Founder of LEIA – the League of Experiential & Immersive Artists, will moderate the discussion.